{"id":261,"date":"2026-01-23T00:11:30","date_gmt":"2026-01-23T00:11:30","guid":{"rendered":"https:\/\/sova.ourcloud.ou.edu\/anorman\/?p=261"},"modified":"2026-02-11T17:42:09","modified_gmt":"2026-02-11T17:42:09","slug":"oklahoma-city-zoo-poster","status":"publish","type":"post","link":"https:\/\/sova.ourcloud.ou.edu\/anorman\/2026\/01\/23\/oklahoma-city-zoo-poster\/","title":{"rendered":"Hilltop Montessori Rebrand"},"content":{"rendered":"\n
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Hilltop Montessori Rebrand<\/h2>\n\n

In this project, we were to create a new identity for the Hilltop Montessori School, which is located in Birmingham, Alabama. The challenge is to convey the vision of the Hilltop Montessori school in a way that would appeal to families, stakeholders,and faculty. <\/p><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n

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Research:<\/h2>\n\n\n\n

Hilltop Montessori School operates very differently from a typical American school. At the beginning of this project, it was important for me, as a designer, to first understand Hilltop Montessori\u2019s core values and what sets them apart from traditional educational models. Gaining this understanding allowed me to translate their philosophy into a new logo identity. I began by researching the key differences between Hilltop Montessori\u2019s values and those of conventional schools, including:<\/p>\n\n\n\n

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Traditional:<\/strong> <\/p>\n\n\n\n

\u2022 Mainly group instruction; same age grouping <\/p>\n\n\n\n

\u2022 Curriculum structured for child <\/p>\n\n\n\n

\u2022 No organized program for self-care instruction left primarily to parents <\/p>\n\n\n\n

\u2022 Teacher acts as primary enforcer of discipline <\/p>\n<\/div>\n\n\n\n

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Montessori:<\/strong> <\/p>\n\n\n\n

\u2022 Mainly individual instruction; mixed age grouping <\/p>\n\n\n\n

\u2022 Child chooses own work <\/p>\n\n\n\n

\u2022 Organized program for learning care of self and environment (polish shoes, sink) <\/p>\n\n\n\n

\u2022 Environment and method encourage self discipline<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Sketches:<\/h2>\n\n\n\n

After my research and a clearer understanding of the Hilltop Montessori brand, I began creating sketches for a logo identity. These were some of the sketches I came up with:<\/p>\n\n\n\n

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\"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n
\"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n
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Logo Identity:<\/h2>\n\n\n\n

After completing my sketches and narrowing them down to the concepts that best represented Hilltop Montessori\u2019s brand, I arrived at the final logo identity and lockup shown below:<\/p>\n\n\n\n

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Packaging System:<\/h2>\n\n\n\n

To complete the rebrand, I developed a cohesive packaging system that included business cards, letterheads, and envelopes, along with a series of mockups showcasing the Hilltop Montessori logo on items such as shirts, hats, water bottles, and more.<\/p>\n<\/div>\n\n\n\n

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Mockups:<\/h2>\n\n\n\n
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<\/p>\n","protected":false},"excerpt":{"rendered":"

In this project, we were to create a new identity for the Hilltop Montessori School, which is located in Birmingham, Alabama. The challenge is to convey the vision of the Hilltop Montessori school in a way that would appeal to families, stakeholders,
and faculty.<\/p>\n","protected":false},"author":4,"featured_media":587,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-school"],"_links":{"self":[{"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/posts\/261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/comments?post=261"}],"version-history":[{"count":41,"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/posts\/261\/revisions"}],"predecessor-version":[{"id":959,"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/posts\/261\/revisions\/959"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/media\/587"}],"wp:attachment":[{"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/media?parent=261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/categories?post=261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sova.ourcloud.ou.edu\/anorman\/wp-json\/wp\/v2\/tags?post=261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}