The OU Visual Communication program currently lacks a centralized, easily accessible source of information, creating challenges for prospective students, parents, and faculty seeking to understand the program and its offerings. Key details about curriculum, student work, and the program’s unique strengths are difficult to find, limiting engagement and awareness.
To address this problem, students applied the design thinking process to create a dedicated website for the OU VisComm program. The solution focused on diverse range of users and needs such as clear, intuitive navigation. Students designed webpages for quick scanning and deeper exploration, creating a dynamic and inclusive user experience that highlights what makes the program distinctive.
Following are select example of the website designs:
