Before we could finalized our website project, we had to first perform A/B testing with our Hi-Fi prototype. This is a method where we had multiple options, not just two, to test which performed best with our user. I had aspects of my website that had troubled me. I would either rework it at least…

Objective Diving into this process with all prior research, I planned and used all previous insights from the empathy and ideate framing to create a wireframe of every aspect that was brought up in initial interviews and the impressions left by the official website. My main purpose through this process of creating a new format…

Into the Matrix In our process, we had empathized with our users and defined their opinions and now we are ideating their words. We were to make a creative matrix that had dived into everything we had collected so far. This map would see each and everyone’s opinions, frustrations, and challenges that were faced when…

What is our objective? Our original objective is to create a website that is for the program of Visual Communications for the University of Oklahoma, so to achieve this we had spoken to the target audiences of those who would be looking at the website and how each would see the online experience. In the…

“It gives you the opportunity to be very creative and to display yourself” – Thelma Salinas Objective This project takes on the challenge of creating a website to represent the program of Visual Communication at The University of Oklahoma. My goal is to understand what people think about our website and how they feel about…